Wednesday, June 9, 2021

5 Effective Ways to Reach Customers Through Live Streaming





 Whether you are selling something through your brick and mortar store or selling a digital product– if you want to get success in the highly competitive business environment today, you must have a powerful online presence. To significantly increase traffic on your online store, not only do you need to have a good Search Engine Optimized URL, but you also need to deploy the right techniques and strategies for enhancing the number of sales and staying on top of the game. Video content usually has more views than mere static content, but what surpassed them both, is the technology of live streaming. Live streaming gives a more personal touch and adds a human element to your videos that help your viewers connect to your brand. This is why many big businessmen are investing in creating live streaming platforms like Periscope for giving an edge to their business. These live streaming businesses are choosing Live streaming scripts for developing their app or website. 


Some of the strategies that help in engaging customers and boosting the brand's reach are–


  • Live Q&A– Something that increases both the quality and quantity of customer engagement is hosting Live Q&A sessions. It helps the customer's to understand and gain knowledge about your product better by asking questions and clearing their doubts through live comments. 


  • Sharing Live Events– The customers who have constraints like money or are in a different country can watch events hosted by your company in real-time at the convenience of their homes through live streams. This keeps the audience hooked to your platform. 


  • Live Product Launches– If you're launching a product, through your live streams you can reach a global audience to make them aware of your new product. This will give your brand a competitive edge over your peers. 


  • Live training/tutorials– People keep searching 'how to-' videos on Google. If your live streaming platform offers tutorials and training, it will give an instant boost to your platform and will present the perfect opportunity to promote your brand. 


  • Host contests or giveaways– People love to participate in contests and free giveaways where your customer's knowledge or skill is being tested or it is being conducted just for fun. These contests make the viewers enjoy and provide entertainment so that they keep coming back for more. 


If you're interested in marketing your product using a live streaming app, you can opt for the periscope clone– Live Plus by BSEtec. Get in touch with us for booking your live demo today.


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