The market for augmented reality has been growing each year. AR is not a new concept, it is nearly half a century old, but is constantly evolving and is now being used in our day to day modern lives. Infact, one of its early usage was through games like Pokemon Go and also in snapchat filters. This made room for the rise in public consciousness to be open to many new ideas of utilizing Augmented Reality into various business applications. Although now AR is just penetrating into the mainstream market of mobile apps and websites, among other things. It's becoming a commonplace as various companies are leveraging this technology into their existing systems by blending virtual with real life. However, this has led to a great surge in such digital platforms, and thus, more and more companies are investing on creating such apps and websites.
The application of augmented reality in business is varied and very interesting.
Some of them are–
Augmented Reality in Gaming– One of the first areas where AR has been used. Augmented reality in gaming is a very interesting concept as it keeps the gamer hooked and engaged. This is a very enhanced form of gaming where the real world is blended with the virtual world, and it took the world by rage when games like Pokemon Go were released.
Augmented Reality in Education– Augmented Reality is being widely used in E-learning as it is a very effective way to make the students understand what is being taught. By using AR to explain their lessons, they get a better insight and it helps them greatly in their Learning methodology, even for auditory or visual learners.
Augmented Reality in Real Estate– Implementing Augmented Reality in Real Estate apps and Websites is a very cost effective and convenient solution. It saves a lot of time and makes 3D virtual tours of the properties, or visualizing Architecture, virtually designing the interiors, or even to promote commercial items a very easy task, that can be done with a few clicks on your screens.
Augmented Reality in ECommerce– Try and Buy options from a digital screen could be done only with the implementation of Augmented Reality in E-commerce like Lenskart, Sephora, etc. People can try out in 3D, how will they look when they wear the specs and they can buy accordingly.
Augmented Reality in beauty businesses– Giving virtual makeovers has become a trend as AR has been integrated in social media handles like instagram and snapchat and in a never-ending list of applications. It is also anticipated to be utilized in virtual cosmetic procedures and surgeries.
Conclusion
If you're looking forward to integrating Augmented Reality into your business, then you have come to the right place. BSEtec is your one stop solution for all your digital needs. Contact us now!
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